Integrated Content, Search, and Scheduling for Consumers

Care Finder Direct

Expand your digital front door with the next generation patient acquisition solution

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Are patients knocking on your digital front door?

Give them the consumer experience they demand


Increase patient acquisition, conversion rates and market share

Now you can attract and engage new patients as they search online for medical advice. Drive up online appointments while patients and caregivers are engaged and seeking access to care.

Enhance your provider listings

Control and optimize your providers’ listings across WebMD’s trusted environments. Plus, keep your listings current with symplr provider data management for health plan and network participation, real-time appointment availability.

Improve operational efficiency

Reduce call center volumes while extending your EHR patient scheduling to patients visiting WebMD’s industry-leading content sites, offering real-time appointment availability to track the patient journey from discovery to recovery.

Boost your providers’ visibility

Ensure your providers are always displayed for consumers when they search, while reducing your competitor’s provider visibility. WebMD increases your providers’ profile view rates. Providers not participating in WebMD campaigns are less frequently displayed when consumers search for a particular primary care physician or specialist.

Enhance your digital front door

Introducing Care Finder Direct

WebMD and symplr have partnered to deliver the latest and most robust solution to power your digital front door, with Care Finder Direct.

Care Finder Direct combines the power of symplr Directory advanced provider search and patient scheduling with WebMD’s trusted consumer content, reaching over 80 million monthly unique visitors, to offer a comprehensive scheduling and patient acquisition solution that integrates with your EHR to enhance your digital front door.



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Elevate provider accessibility online

The digital environment consumers crave

Health systems are striving to embrace new digital patient acquisition strategies and optimize all touchpoints to grow market share and remain competitive in today’s digital-first environment.

Over eighty percent of consumers research conditions and treatments online before seeking care.


Instantly book an appointment

Today, patients looking to book an appointment must take multiple steps to confirm a provider is accepting patients, has availability, and is in-network.

Consumers have never been able to instantly book an appointment with the right provider in a simple, seamless workflow while researching health information online—and health systems have never had the opportunity to connect their provider data management with patient acquisition workflows in a way that delivers measurable ROI—UNTIL NOW.

For the first time, consumers can research conditions and treatments and book an appointment with the right provider in a consumer-friendly workflow.

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With Care Finder Direct You Get


Care Finder

WebMD’s patient acquisition solution reaches consumers on WebMD and gives them a platform to find providers by location, condition, and specialty of interest.

symplr Directory

symplr’s provider data platform is used by health systems to maintain in-depth provider profiles, including individual providers’ health plan participation and availability.

Targeted Calls-to-Action

Learn more about your health system’s services and providers throughout WebMD and Vitals to reach patients along all stages of their digital journey to care.

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